THE CHANNEL

Changing the Game in Managed Services: The Power of Cloud Storage Partnerships

Tue Nov 19 2024By Caitlin Tindle

The landscape for Managed Service Providers (MSPs) is shifting rapidly as businesses and organizations increasingly streamline their IT infrastructure with cloud-based solutions. The opportunity to bundle cloud storage offerings with your existing services has become an essential way to remain competitive and meet the evolving needs of your clients. To stand out in this crowded space, your business requires more than just storage – you need flexibility, scalability, and deep integrations with popular tools to offer seamless, innovative solutions.

This is where the Wasabi value proposition shines. As an MSP, partnering with Wasabi doesn’t just mean access to high-performance, low-cost cloud object storage. It also opens the door to a suite of tools and integrations designed to empower you to innovate and expand your business model. Whether through customizable account management solutions like Account Control Manager or through white-labeled solutions, Wasabi enables our MSP partners to deliver greater value, bring in higher margins, and create more personalized offerings for clients.

Driving efficiencies in account management

We designed the Wasabi Account Control Manager tool specifically with MSPs in mind. It enables you to manage multiple storage accounts from a single pane of glass, streamlining storage provisioning and billing to save you time and resources. Beyond quality-of-life improvements, we're offering you the ability to do more with your business and offer more to your clients.

UK-based MSP, Autodata, built a new solution called Cloudlake using Wasabi as the backbone, and Account Control Manager as the central nervous system. It is the company’s primary cloud-based solution.

Without Wasabi Account Control Manager, we couldn’t offer this at scale because there’s no way we could handle billing in a non-labor-intensive way. For a multi-tenant environment, Wasabi Account Control Manager is a necessity.

Dominic McLoughlin, Director at Autodata

Showcasing your brand with fully customizable consoles

When we heard from MSPs who requested more customization capabilities to better white label their Wasabi cloud storage service, we developed the Wasabi Custom Cloud Console. This feature grants your business the power to reskin client-facing Wasabi consoles to your own brand look and feel. Showcasing your logo, web domain, and color scheme, the end-user experience is completely seamless.

Solutions provider Pro Logic Systems chose Wasabi with Account Control Manager and Custom Cloud Console to expand its cloud offering.

We can do a full white-label where clients can access their cloud portal under the Pro Logic name and see exactly how they’re using their cloud storage.

Frank Del Campillo, Executive Vice President at Pro Logic

Enabling your sales and marketing teams

As a Wasabi partner, the Partner Portal is your gateway to success. With self-service access to online sales training, customizable marketing resources, and a wealth of content to help you run your own campaigns, you’ll be equipped to drive demand and boost sales right away. Plus, the portal offers deal registration to ensure smooth collaboration with the Wasabi sales team, allowing you to avoid conflicts and secure your customer deals with ease. Whether you’re a new partner or an experienced MSP, our Partner Portal arms you with everything you need to activate your teams.

Connecting across applications and platforms

We know storage is only as useful as what’s connected to it, so we designed Wasabi Hot Cloud Storage to integrate seamlessly with all the tools you know and love. Across workflows, we activate your operations, from backup and data management applications to administrative tools, with easy S3 compatibility to put your data at your fingertips, where it can be working for you. We took our integration principles a step further with the Wasabi Account Control Manager Connect, designed to bring the power of Account Control Manager into existing applications.

The Wasabi App for Acronis exemplifies this relationship, bringing all the power and functionality of Wasabi Account Control Manager directly within the Acronis Cyber Protect Cloud portal.

The Wasabi App for Acronis

The recent integration of Wasabi with Acronis Cyber Protect is an exciting model for how MSPs can capitalize on the power of Wasabi to drive deepened engagement with customers. The custom app enables direct integration and simple sub-account management for Acronis’ MSPs.

From tools designed with you in mind, to customizability and powerful integrations, Wasabi is empowering MSPs to innovate and grow in a fast-evolving, competitive landscape. Join our upcoming webinar to learn how the partnership works and hear from the team at Acronis on how Wasabi can supercharge your offerings.